CANTU ELEVATE

Lifting Up Black Female Entrepreneurs To Shape The Future Of Beauty.

What is Elevate?

A new program designed to help black female entrepreneurs navigate today’s marketing landscape using strategic, digital tools customized specifically for businesses in beauty. Through partnerships with two of the top digital marketing agencies in the country, The Sasha Group (a VaynerX company) and Reddish, Cantu Elevate will help grow the selected businesses with tips and tools from experts on everything from building a strong brand presence to activating on new and emerging platforms. All topics will be addressed with an eye on your specific industry and business challenges.

MEET THE BRANDS:

CONGRATULATIONS TO KYUTEE NAILS, NATURALL CLUB, & RANGE BEAUTY AS THE INAUGURAL WINNERS OF THE ELEVATE PROGRAM.

WHAT’S NEXT?

Program Value: $160K

Following the workshops, the winners will work directly with Cantu’s two partner agencies (The Sasha Group & Reddish) to focus specifically on business challenges and opportunities with an eye on taking the business to the next level. The agencies will work with the team(s) to evaluate and strengthen the brand towards building a campaign or eCommerce presence to be launched in 2021.

WHY CANTU?

Cantu created Elevate with its marketing partners to provide access and education to the hardest hit in the beauty sector as a result of the pandemic – Black, female-led businesses. Through guided workshops and our grant program, we are working with 25 Black Women in Beauty to provide a platform that accelerates growth in 2021 and beyond.

The Story of Cantu

So, you did it. You made the liberating decision to embrace your natural hair and boldly own your unique style. Today, that style could be a beautiful fro. Tomorrow, intricate braids. Whether you’re rocking coils, curls, waves, or straight tresses, Cantu’s here, and we’re designing products specifically with you and your hair’s versatility in mind. Our collection of award-winning products is inspired by your beautifully textured hair in order to help you achieve any look you desire. That’s right—we keep your straight strands soft and lustrous and your curls conditioned and defined, and our special formula helps achieve everything from cutting-edge looks to classic styles.

It’s our mission to celebrate you in all your glory. Your hair, your skin, your light, and your beauty are all uniquely you. Own it. Love it. Live it.

My Curl. My Cantu.

Cookie Settings