Made with pure shea butter, Cantu restores your real, authentic beauty. Embrace your curly, coily or wavy hair with Cantu.
We’ll take our blowouts without a side of heat damage, please!
Don’t believe the myth that straightening your hair means you’re damaging your curls. Always remember to treat before the heat; Cantu’s got you covered with the right products.View Products
Bombshell blowouts are made easy with Danielle’s simple method. See how she uses our staple products to protect, enhance, and transform her tresses.Play Video
Ana’s easy Wash & Go technique makes your wash day a breeze. Watch how you can activate your curls to enhance definition and bring life and body to first-day hair.Play Video
Revolutionize your protective styling with help from Alicia and her fabulous protected pompadour. Keep your hair moisturized with a cocktail of our most popular moisture-locking products.Play Video
Are you a girl on the go? Check out how Nala creates her quick and easy bun using just two Cantu products! Smooth edges? Check. Bomb shine? Check.Play Video
Looking for ways to show off your incredible texture? Maconnie takes you through her textured twists routine using a cocktail of our Twist & Lock Gel and Coconut Curling Cream.Play Video
pdc brands®, Dr Teal’s®, Cantu®, Eylure®, Elegant Touch®, salonsystem®, Body Fantasies®, BOD Man®, bodycology®, and the healing garden® are registered trademarks of PDC Brands (“PDC”) and its affiliates. Calgon™ is a trademark used under license by PDC.
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So, you did it. You made the liberating decision to embrace your natural hair and boldly own your unique style. Today, that style could be a beautiful fro. Tomorrow, intricate braids. Whether you’re rocking coils, curls, waves, or straight tresses, Cantu’s here, and we’re designing products specifically with you and your hair’s versatility in mind. Our collection of award-winning products is inspired by your beautifully textured hair in order to help you achieve any look you desire. That’s right—we keep your straight strands soft and lustrous and your curls conditioned and defined, and our one-of-a-kind formula helps achieve everything from cutting-edge looks to classic styles.
It’s our mission to celebrate you in all your glory. Your hair, your skin, your light, and your beauty are all uniquely you. Own it. Love it. Live it.
My Curl. My Cantu.