Cantu in The Community

Women empowering nations logo

CANTU x WOMEN EMPOWERING NATIONS

Cantu has joined forces with Women Empowering Nations, a non-profit organization providing mentorship and professional development for girls of color from marginalized communities by hosting career-readiness workshops and leadership training for young women across the globe. Fifty young women ages 17-23 from Nigeria, Ghana, South Africa, United Kingdom, France and the United States have been selected to partake in the Girls Leading Our World (GLOW) Global Cohort, an interactive leadership experience.

The virtual program will feature female executives ranging from various entrepreneurial and leadership backgrounds who lead workshops exploring career development, public speaking, professional branding and executive leadership. Partnership programming will continue in this summer, with the GLOW Virtual Summit, an event hosting thousands of young women leaders through engaging workshops. From the summit, 10 young women will advance to the Cantu GLOW Global Fellowship, where two participants from each country will intern at Cantu Beauty. The fellowship will conclude with a capstone and group travel seminar in Nigeria this fall with a Cantu executive meet and greet, service projects, and career workshops.

Cantu Beauty is dedicated to serving Black and Latina communities by inspiring the female leaders of tomorrow. Through the brand’s partnership with Gyrl Wonder, a non-profit organization giving rise to ambitious young women of color, the cohort gains access to resources, events and programming to help foster their ambitions, build self-confidence, and establish mental wellness while transitioning through their personal and professional endeavors.

Programming in 2022 will commence with the #GyrlGetHired series that will culminate in an in-person, one-day event underpinning that the key to success starts from within. The event will equip this year’s Gyrl Wonder cohort with the resources to not only look their best, but perform their best. Additionally, Gyrl Wonder and Cantu will also be coordinating a dinner to honor 2022 college graduates, host career fairs and headshot pop-ups across the country, as well as several other program under the banner of #GyrlGetHired.

cantu elevate logo

Through their brand-owned initiative, Cantu Elevate, the brand elevates Black female entrepreneurs by providing education-first programming and best practices for building a successful beauty brand. In its inaugural Elevate program, Cantu partnered with 25 Black Women in Beauty, an organization that offers networking and career placement opportunities to female rising stars. The program consists of virtual workshops that discuss cornerstones of beauty marketing including social media management, public relations and executing digital campaigns to help these up-and-coming brands thrive within a competitive and ever changing beauty industry. At the conclusion of the workshops, three attendees are chosen to receive a Cantu sponsored marketing campaign.

MEET THE BRANDS:

CONGRATULATIONS TO KYUTEE NAILS, NATURALL CLUB, & RANGE BEAUTY AS THE INAUGURAL WINNERS OF THE ELEVATE PROGRAM.

Cantu FAQs

How can I join the Cantu Crew?

Throughout the year we have social media call outs looking for Cantu lovers to join our crew. Make sure you’re following us on Facebook, Twitter, and Instagram so that you never miss out on our amazing opportunities.

How old should my child be before using Cantu Care for Kids?

Your child should be at least 3 years of age + before joining the #CantuCrew!

Do you have products that could change my hair texture?

We do not have products that change the texture of your hair. We do have an awesome curl stretcher that helps elongate your curls!

Does Cantu make your hair grow?

Healthy hair growth starts with well-conditioned hair, and each of our products contains shea butter to keep hair hydrated and moisturized.

What’s the LCO method?

At Cantu we actually promote LCO instead of LOC. Using oil after the cream helps seal the moisture into the hair shaft. If you were to put cream on after the oil, it wouldn’t get absorbed into the hair.

Why does Cantu’s Custard leave white flakes in my hair?

Our Custard is an amazing product when used correctly! When you apply this product make sure your hair is clean and apply to soaking wet hair only. It’s perfect for coils and wash and go’s.

Do you have products to make my edges grow?

A woman’s edges are very delicate. You want to make sure you’re not straining the hair by pulling them up in a bun or excessive braiding. We have an amazing Grow Strong Strengthening Treatment that helps promote hair growth.

Do you test products on animals?

We do not test our final products on animals, but we do however like to test on family and friends!

Does Cantu have isopropyl alcohol in the Leave-in Repair Cream?

Isopropyl Alcohol (IPA) can be drying to the hair if used on its own. This is not the case with Cantu. Our Leave in Conditioning Repair Cream has always utilized a great deep conditioning ingredient, of which IPA is a component ingredient used in only tiny amounts – less the 1/25 of a teaspoon and evaporates before it reaches your hair. Please note that our award-winning formula has not changed.

Why haven’t we seen this ingredient on the back of the jars before now?

The European Union (EU) compliance requires us to list it differently than we’ve listed before! Nothing has changed. 🙂

 

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The Story of Cantu

So, you did it. You made the liberating decision to embrace your natural hair and boldly own your unique style. Today, that style could be a beautiful fro. Tomorrow, intricate braids. Whether you’re rocking coils, curls, waves, or straight tresses, Cantu’s here, and we’re designing products specifically with you and your hair’s versatility in mind. Our collection of award-winning products is inspired by your beautifully textured hair in order to help you achieve any look you desire. That’s right—we keep your straight strands soft and lustrous and your curls conditioned and defined, and our special formula helps achieve everything from cutting-edge looks to classic styles.

It’s our mission to celebrate you in all your glory. Your hair, your skin, your light, and your beauty are all uniquely you. Own it. Love it. Live it.

My Curl. My Cantu.

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